World Cinema News

Brand Equity – White Label Systems to Further Build Your Brand

Hoteliers have made significant strides in building and establishing sterling brands, so why would they run the risk of damaging that brand by promoting a third-party provider? White-label, fully customizable solutions are the key to maintaining a seamless brand and further grow brand equity with hotel guests.

This piece will highlight how important it is to work with an in-room entertainment provider to build customized in-room entertainment packages – and offer insights into the various pieces to include.

Here at World Cinema we thrive in partnerships. We believe it is the key to a company’s success. For over the past 45 years we have become partners with some of the largest technology companies like DISH, LG,  Best Buy Business and many others. Through our partnership with DISH and LG we are able to provide guests with the best in-room entertainment solutions on the market. As we started to partner and deliver content, is when we decided to create our product called WorldVue®. WorldVue enables us to give properties full rains on choosing the packages, menu styles,  colors and content. Our product is simply loaded on the LG box and marked with the DISH programming package the property chooses.

There are many benefits to partnering with a white label provider such as,

  • You are provided a solid product to market and sell
  • You have complete control over your customers
  • You will get upgrades automatically